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Eric Hansen on A/B Testing
Imagine for a second (or maybe you don’t have to imagine) that you’re the CMO of a new company and you’ve charged your team with the task of coming up with some concepts for your new site design. Your...
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The Ultimate Landing Page Guide
The Intelligent.ly campus recently welcomed back Christopher O’Donnell for an encore appearance following his May class around product management. You better believe he delivered big again, this time...
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Photoshop with Ash Edmonds: Tool or Toy?
Photoshop. You know it well, but do you know how to use it? From working in design to marketing, product or sales, Photoshop can be a useful tool for helping you find your creative side, and...
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Usability Testing: 3 Ways to Take Your Product’s Pulse
Your company has just released a new website. After months of development and hard work, the team has made the perfect final version and finally roled it out into the beta stage, with real people are...
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How to Design a User Experience Like a Biologist
What goes into creating a great website? There’s the images, the copy, the colors, the fonts, the buttons, the margins, among all the other things that play a role. All of these items are just pieces...
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How to Design a Mobile App for Early Adopters
In today’s increasingly competitive space, mobile apps live and die by whether early adopters engage with them. But adoption doesn’t happen by accident, it is conscientious choices by the product...
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Usability Testing: 3 Ways to Tell If Your Website Content Is Working
After spending hours upon hours trying to design the perfect website and write the best copy, it can be difficult to tell whether or not users can navigate it successfully. Sure, you’ve installed...
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The 7 Rules of Responsive Web Design
In a time when it seems that almost everyone has at least two devices, if not three, to view websites on, responsive web design has become a hot topic in design circles. While it may be tricky to...
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Why Game Design Isn’t Just For Engineers
We’ve all heard the buzzword. It’s a trend that’s sweeping through the business world and has taken new product design by storm. It’s transforming the way we learn, play, and exercise. It’s called...
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